Institution: Mitchell’s Fruit Farms Ltd (MFFL)
Position: Assistant Brand Manager
Location: Lahore, Pakistan
Company: Mitchell’s Fruit Farms Ltd – A Leading FMCG Food Manufacturer
We’re Hiring: Assistant Brand Manager
Are you a creative thinker with a passion for consumer branding and marketing strategy? Join our dynamic team and help shape the future of some of the most loved food brands in the market!
Key Responsibilities:
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Support the branding team in the development and execution of brand strategies and promotional plans
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Assist in new product launches and manage product lifecycle activities
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Conduct market research and analyze consumer trends, competitor activities, and category performance
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Coordinate with creative agencies for ATL (Above-the-Line) and BTL (Below-the-Line) marketing campaigns
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Collaborate with cross-functional teams including R&D, Sales, and Supply Chain for seamless brand execution
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Monitor brand performance and prepare insightful reports and recommendations
Requirements:
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Bachelor’s or Master’s degree in Marketing, Business, or a related field
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5–7 years of experience in brand management, preferably in the FMCG or food industry
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Strong analytical and communication skills
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Familiarity with marketing tools, digital media, and consumer insight analysis
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Proactive, team-oriented, and eager to learn and grow
📧 Apply Now: [email protected]
📅 Application Deadline: 15th June 2025
